Brevo (formerly Sendinblue) charges by email volume rather than contact list size — a fundamental pricing shift that makes it 40–60% cheaper than Klaviyo for high-volume senders. Combines email, SMS, WhatsApp, CRM, and transactional email in one platform. Free plan includes 300 emails per day with no contact limit.
Ghost is an open-source publishing platform combining a fast, SEO-optimised blog with native newsletter delivery and paid membership tools. No third-party apps needed — publish content, send it to subscribers, and charge for premium access all from one dashboard. Ghost takes 0% of revenue versus Substack's 10%.
Omnisend is a multichannel marketing automation platform with email, SMS, and push notifications in one place. Up to 43% cheaper than Klaviyo with faster setup and 24/7 support.
MailerLite strips away complexity to deliver a clean drag-and-drop editor, automation builder, landing pages, and pop-ups in one affordable package. The free plan covers 1,000 subscribers and 12,000 emails per month — genuinely useful for early-stage businesses. Consistently rated the best value email marketing tool on G2.
Loops is a modern email platform built specifically for SaaS companies — not newsletters, not e-commerce blasts, but transactional emails, onboarding sequences, and lifecycle campaigns that react to what users do in your app. Event-triggered emails, Loops Forms, and a visual journey builder replace the franken-stacks most SaaS teams cobble together.
Beehiiv is a creator-first newsletter platform with built-in monetization, referral programs, subscriber segmentation, and a native ad network. Founded by ex-Morning Brew engineers who knew exactly what newsletter operators actually need. Scales from your first 100 subscribers to millions without ever charging per-contact.
Kit (formerly ConvertKit) is an email marketing platform designed specifically for creators — bloggers, YouTubers, course sellers, and indie makers — with visual automation, commerce tools, and subscriber segmentation built around how creators actually work. The creator network feature helps you grow your list through newsletter recommendations.