Expensive, over-engineered, and requires a dedicated admin just to keep running. Implementation takes months and most teams use less than 20% of what they pay for.
Pipedrive is a visual, pipeline-first CRM with activity-based selling, email integration, and AI-powered deal suggestions. 100,000+ companies use it to close more deals with less admin.
Attio is an AI-powered, database-first CRM that lets revenue teams build their GTM workflow from scratch instead of bending to rigid pipelines. Custom objects, real-time data sync, and relationship intelligence built for modern B2B teams. Backed by $31M and used by thousands of fast-growing startups.
Folk is a founder-friendly CRM that feels as fast as a spreadsheet but thinks like a relationship tool. Built for small teams who want zero setup overhead — just import your contacts, build a pipeline, and close. No consultants, no onboarding calls, no bloat.
Zoho CRM packs AI-powered lead scoring, workflow automation, and 500+ integrations into a platform that costs a fraction of Salesforce. Deep customization without needing a dedicated admin or implementation consultant. Part of the broader Zoho ecosystem trusted by 250,000+ businesses worldwide.
Freshsales bundles a full-featured CRM with built-in calling, email sequencing, and AI lead scoring at a price SMBs can actually afford. 360-degree contact views and a clean pipeline UI mean reps spend time selling, not navigating menus. Part of the Freshworks family with tight integrations across support and marketing.
ActiveCampaign combines a sales CRM with best-in-class email marketing automation, segmentation, and multi-channel messaging. Its visual automation builder lets non-technical teams create sophisticated drip sequences without code. Rated #1 in email marketing automation on G2 for over 10 consecutive years.
Close is a sales CRM with built-in calling, SMS, and email — so reps never have to leave the platform to work a deal. Predictive dialing, call recording, and automated follow-up sequences are all native. Built by salespeople who were fed up with Salesforce's overhead and designed it to be the tool they wished existed.
Copper is the only CRM built natively inside Google Workspace — contacts, deals, and activity log automatically inside Gmail and Calendar with no manual data entry. If your team lives in Google, setup takes under a day and adoption is nearly frictionless. Rated the #1 CRM for Google Workspace on G2.
Adobe Commerce (formerly Magento) is a fully customizable enterprise e-commerce platform supporting complex product catalogs, multi-store architectures, B2B quoting, and global storefronts at scale. Deep integration with Adobe Experience Cloud gives marketing and commerce teams unified customer data and personalization capabilities.