E-Commerce

Adobe Commerce vs BigCommerce

An honest breakdown of both tools — features, pricing, and who each one is actually built for.

Adobe Commerce
Adobe Commerce
CHALLENGER

Enterprise commerce for complex B2B and B2C operations.

★★★½☆3.4 / 5 (5 ratings)
Pricing
Custom (typically $40k–$300k+/yr)
BigCommerce
BigCommerce
INCUMBENT

Enterprise e-commerce with headless power — and GMV-based pricing.

Pricing
From $39/mo (Standard); Enterprise custom
Why teams leave BigCommerce

GMV-based pricing tiers penalize growth. The platform lags behind Shopify in app ecosystem size, theme quality, and third-party integrations.

Feature Comparison

Adobe Commerce
BigCommerce
✓Multi-storefront management from one back-end
✓B2B: customer groups, quote management, price lists
✓Headless commerce with REST and GraphQL APIs
✓Native multi-currency and cross-border selling
✓Built-in SEO tools and AMP pages
✓Open SaaS: full API access with no platform lock-in

Pros & Cons

✓ Adobe Commerce strengths

Adobe Commerce (formerly Magento) is a fully customizable enterprise e-commerce platform supporting complex product catalogs, multi-store architectures, B2B quoting, and global storefronts at scale. Deep integration with Adobe Experience Cloud gives marketing and commerce teams unified customer data and personalization capabilities.

Target user

Enterprise and mid-market retailers with complex multi-channel needs

✓ BigCommerce strengths
✓No transaction fees on any plan
✓Strong B2B and multi-storefront capabilities
✓Powerful headless commerce APIs and composable architecture
✓Good for high-volume merchants with complex catalogs
✗ BigCommerce weaknesses
✗GMV-based pricing tiers penalize revenue growth
✗Smaller app ecosystem compared to Shopify
✗Fewer high-quality themes and design flexibility
✗Less intuitive for non-technical merchants

Who Should Use Each?

Choose Adobe Commerce if…

Enterprise and mid-market retailers with complex multi-channel needs

Choose BigCommerce if…

Mid-market and enterprise retailers needing B2B, multi-storefront, or headless architecture

The Verdict

Adobe Commerce is built for enterprise and mid-market retailers with complex multi-channel needs. BigCommerce remains the go-to for mid-market and enterprise retailers needing b2b, multi-storefront, or headless architecture. If you're evaluating both, the question is whether you need BigCommerce's depth and ecosystem — or whether you'd rather pay less, move faster, and use a tool your team will actually enjoy.

More BigCommerce alternatives